The Pearson Archetype System

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The Pearson Archetype System

Archetypal Narrative

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The Pearson Archetype System

Featured Book

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Discover Your Archetypes By Taking the PMAI

The Pearson-Marr Archetype Indicator® (PMAI®) assessment measures and identifies the archetypes active in your life. Archetypes are universal patterns reflected in symbols, images, and themes common to all cultures and times. Taking the PMAI assessment helps you access and use your archetypal stories.

Take the PMAI Now

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Featured Book

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Discover Your Archetypes By Taking the PMAI

The Pearson-Marr Archetype Indicator® (PMAI®) assessment measures and identifies the archetypes active in your life. Archetypes are universal patterns reflected in symbols, images, and themes common to all cultures and times. Taking the PMAI assessment helps you access and use your archetypal stories.

Take the PMAI Now

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Discover

This website is offered to you to support your authenticity and your openness to growth. The guidance it provides can deepen and transform your life and your work. How? Shining the light of consciousness on the archetypal stories that provide motivation and energy for your heroic journey can sharpen your sense of purpose, provide greater depth of meaning, and increase your life satisfaction.

Featured Book

Discover Your
Archetypes

Browse the Archetypal System

Resources

Discover Your Archetypes

The 12-Archetype System and Your Heroic Journey

The Pearson 12-Archetype System is core to my work helping individuals and groups be more authentic and open to change and growth. I selected these 12 archetypes for inclusion in this system because each contributes to individual and group success and fulfillment in our time, as well as to human evolution in all times and places. What Stories Are You Living? is the latest in a series of 12-archetype books. Foundational ones are highlighted on this page along with a link to discover your archetypes by taking the PMAI® instrument.  Other books also apply the system to personal growth and development and/or to professional uses, such as in leadership and organizational development, branding, psychotherapy, and coaching.
See the Publications section.

The Hero Within

This initial work was a grassroots HarperSanFrancisco best seller about the heroic journey that any of us may be taking in today’s world. I began writing it because its archetypes were talking to me, demanding that I capture what they were communicating in an accessible book. Now in its 3rd edition, The Hero Within remains timely and makes a great gift to anyone seeking purpose and meaning, whether they are starting out or in transition.

Learn More

Awakening the Hero's Within

The 12-Archetype System began with this book and is the basis for the Pearson-Marr Archetype Indicator® (PMAI®) assessment and many follow-up applied works. It links archetypes to the hero’s journey to offer an accessible, gender-balanced human development theory, updating the work of C.G. Jung, James Hillman, Joseph Campbell, and Erik Erikson to reflect changing attitudes and roles.

Learn More

Take the PMAI

This assessment does for Jung’s work on archetypes what the Myers-Briggs does for type. The featured book, What Stories Are You Living?, supports the PMAI instrument by helping you to fully understand your results and use these insights in your life journey. For additional information beyond this site, see the instrumentation website, www.storywell.com.

Learn More

Persephone Rising

The heroine in the subtitle refers to women and to the feminine within both men and women. The plot shows how psychological balance is restored through greater gender equity and partnership. Each of the four mythological characters matures with the aid of three of the 12 archetypes, thus providing models for how you might live the three reported in your PMAI results as most active in you.

Learn More

Browse the Archetypes

Resources

Newsletter
Updates on the Archetypal Biosphere
Blog
Archetypal Thought Leadership
Events
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Media
What the World is Saying
Videos
Archetypes in Motion
Free Book
Download Mapping the Organizational Psyche Free!
Free Book
Download Maturing the American Dream Free!
Take the PMAI
Find Out What Archetypes are Most Active in Your Life Now

Latest Posts

2
July 2021

June/July 2021 Newsletter

Have you ever had something wonderful happen and found yourself stressed and disoriented? I just did that in starting to write this newsletter welcome, so I decided to share my process of shifting my storyline.

1
July 2021

What Stories Are Americans Living? Escaping the Curse of the Culture War Narrative -- Blog Three

This is the third of a three-blog series offering an archetypal analysis or our cultural dialogue and strategies for how we get from here to there.

Blog
|
10
1
July 2021

What Stories Are Americans Living? Escaping the Curse of the Culture War Narrative -- Blog Two

This is the second of a three blog series offering an archetypal analysis or our cultural dialogue and strategies for how we get from here to there.

Blog
|
10

The Hero Within

This initial work was a grassroots HarperSanFrancisco best seller about the heroic journey that any of us may be taking in today’s world. I began writing it because its archetypes were talking to me, demanding that I capture what they were communicating in an accessible book. Now in its 3rd edition, The Hero Within remains timely and makes a great gift to anyone seeking purpose and meaning, whether they are starting out or in transition.

Learn More

Awakening the Hero's Within

The 12-Archetype System began with this book and is the basis for the Pearson-Marr Archetype Indicator® (PMAI®) assessment and many follow-up applied works. It links archetypes to the hero’s journey to offer an accessible, gender-balanced human development theory, updating the work of C.G. Jung, James Hillman, Joseph Campbell, and Erik Erikson to reflect changing attitudes and roles.

Learn More

Take the PMAI

This assessment does for Jung’s work on archetypes what the Myers-Briggs does for type. The featured book, What Stories Are You Living?, supports the PMAI instrument by helping you to fully understand your results and use these insights in your life journey. For additional information beyond this site, see the instrumentation website, www.storywell.com.

Learn More

Persephone Rising

The heroine in the subtitle refers to women and to the feminine within both men and women. The plot shows how psychological balance is restored through greater gender equity and partnership. Each of the four mythological characters matures with the aid of three of the 12 archetypes, thus providing models for how you might live the three reported in your PMAI results as most active in you.

Learn More